E-Business – New Business Model in the Digital Area

• Understanding the essentials of e-business and its strategic value,
• Being familiar with contemporary technology and platforms,
• Apprehending of social customer and social CRM,
• Understanding the content of social enterprise (Enterprise 2.0), its benefits and related business models,
• Understanding crowdsourcing, collective intelligence and related business models,
• Apprehending many applications of social commerce such as social entertainment, social shoppng and social learning.

42 h

Turkish

Turkey

business models related to mobile and social business platforms